Shop

Shop

Pricing
Free
Popular with stores like yours
Based in United States
Rating
4.8 (9,505)
Developer
Shopify

Reach millions of high-intent shoppers on Shop

When you build your business on Shopify, you automatically unlock exclusive access to selling on Shop. Millions of shoppers around the world use Shop to discover new brands, buy with 1 tap, and track all their orders. And because shoppers are pre-verified, they convert better. Best of all, you pay no marketplace fees to sell on Shop.

When you build your business on Shopify, you automatically unlock exclusive access to selling on Shop. Millions of shoppers around the world use Shop to discover new brands, buy with 1 tap, and track all their orders. And because shoppers are pre-verified, they convert better. Best of all, you pay no marketplace fees to sell on Shop. more
  • Bring your brand to life with video, custom headers, and enhanced branding
  • Add collections, subscriptions, and offers—just like your online store
  • Let customers check out right on Shop or send them to your online store
  • Increase conversions with Shop Pay and frictionless 1-tap checkout
  • Reduce abandoned carts with automatic push notifications
Popular with stores like yours
Based in United States

Languages

English, Danish, German, French, Chinese (Simplified), Chinese (Traditional), Italian, Japanese, Spanish, Swedish, Finnish, Czech, Portuguese (Portugal), Dutch, Korean, Norwegian, Polish, Portuguese (Brazil), Thai, Turkish, and Vietnamese

Works with

  • Shopify Flow
  • Shopify Admin
  • Shop app
  • Shop Minis
  • Shop Pay
  • Shop Promise

Reviews (9,505)

Overall rating
4.8
Counts per rating level
  • 89% of ratings are 5 stars
  • 7% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 2% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this as easy to set up and integrate, with products syncing automatically and campaigns simple to launch. They praise the clean interface, intuitive dashboards, and polished mobile shopping experience. It’s seen as a seamless extra sales channel that drives new customers, attributed orders, and better engagement. Shop Pay’s fast checkout is credited with boosting conversions, while reliable performance makes it a low‑effort marketing and discovery tool.

October 4, 2026

I like doing ads on the shop app because you are only charged if you make a sale. No spending hours keeping up with ads and adjusting them. I've tried Facebook ads and have spent thousands of dollars for little to no return on ad spend. It's kind of a no brainer for me. Yes, they get a portion of your sale but advertising isn't free. I have gained so many new customers that now get my weekly emails and hopefully they will buy from us again. Very little up front set-up. If this girl can do it you certainly can.

Market Street Nest
United States
Almost 5 years using the app
October 2, 2026

I like using shop it helps me generate sales. if there only was a little more homepage customization on shop app on your own page and if they could add how many total views you get daily between homepage visits and product visits from only on shop.app. other than that shop.app is nice.

Quickbuybargains
United States
Over 2 years using the app
September 28, 2026

There are so many things I love about this app. It is simple to set up, and I don't need to maintain it. One of the best features is that it sends notifications to customers who have saved items when they are back in stock or the price has been reduced. I highly recommend everyone that has a Shopify site enables Shop.

Cairn Paper
Canada
3 months using the app

Support

App support provided by Shopify.

Developer

Shopify

151 O’Connor St, Ottawa, ON, ON, CA

Launched

September 22, 2020

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Sensitive data, device and activity data

  • Sensitive data

    Name, email address, phone number, physical address

  • Device and activity data

    Geolocation, IP address, browser and operating system

View staff and contributor data:

Store owner, staff members

  • Store owner

    Name, email address, phone number, physical address, Social Security Numbers (SSN), Employer Identification Numbers (EIN)

  • Staff members

    Name, email address, phone number

View and edit store data:

Customers, products, orders, discounts, marketing, rollouts, store analytics, staff accounts, Online Store, custom data, Shopify admin, other services, other data

  • View customers

    Customer data

  • Edit products

    Product listings, products, collections

  • Edit orders

    Order fulfillments, all order history, Shop Promise program, shipping information

  • View discounts

    Discount codes and promotions

  • Edit marketing

    Marketing events

  • View rollouts

    Rollouts

  • Edit store analytics

    Analytics, analytics annotations, reports

  • View staff accounts

    Staff accounts

  • Edit Online Store

    Checkout page, checking for web cookies and conversion tracking pixels, theme

  • View custom data

    Metaobjects

  • Edit Shopify admin

    Legal policies, files

  • Edit other services

    Apps

  • Edit other data

    Billing, brand settings, checkout settings, domains, financial KYC information, locales, locations, Shopify Markets settings, Online Store navigation, payment settings, price rules, publications of products on sales channels, resource feedbacks, Shopify Payments information, tax data, staff account private data, product and variant inventory, product in-store pickup availability and locations, selling plans, admin shop settings, store-owned app configuration, including sensitive data like API tokens

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